When big ideas meet hard reality

Strategy is only valuable when it survives contact with reality. Markets shift. Technologies leap forward. Competitors make bold moves. What worked last year can quietly become the obstacle standing in your way today.

This is where I share ideas, analyses, and perspectives from the front lines of the energy transition, corporate strategy, and AI-enabled decision-making. You’ll find clear-eyed takes on where the market is heading, why certain strategies falter, and how to reset your course with confidence.

Some insights will challenge your assumptions. Others will offer frameworks you can put into action tomorrow. All are grounded in the belief that the best strategies evolve — they’re tested, refined, and re-tested in the real world.

These articles are cross-posted on Linkedin so please follow the links over there to comment and debate!